Minimal Bright

Minimalist Home Decor and Lifestyle

How to Promote your Business

how to promote your business

You did set up your website or shop and you are ready to monetize it, but you feel a bit stuck on how to get your ideal clients to find you? You don’t need to, it takes time and patience but you can easily do it on your own.

How To Make Money On Your Website.

If you build an online shop you know the direction you want to take, but if you build a website you probably looking for ways how to monetize it. There are so many ways how you can make money online. You can apply for affiliate programs – open a ShareASale account or Rakuten Marketing both are free to join.  You can have an online shop with handmade products, write an eBook and sell it on your website or offer services. There are so many other options like sponsored posts. Use your website to advertise, promote products. Whatever you can think of I am sure you can find a way to use your website to make money. But once you have all these in place more important is how to let the world know what you offer, to reach your ideal customers. You need to find the best way how to promote your business to make it actually profitable.

how to promote your business

 

Pinterest

I found Pinterest the most useful platform for my website. I opened the private account a long time ago, but only recently have I started to use it for the website as well. I was a bit sceptical, but I cat tell you it really works. Unbelievably in one month, I got 90 000 page views, Yaaay. Now I get the most traffic from Pinterest. The great thing is, that Pinterest is not a social media website it is actually a Search engine. The content that you post on Pinterest stays for years. Millennials use Pinterest for inspiration but also to shop.

how to promote your business

 

Set up the Pinterest account

If you like to use Pinterest for your blog/website all you have to do is switch your private account to a business account. You can see all the analytics when you set it up and configure your blog/website. You can find everything in settings and it’s free.

Then pin some images, and create a few different boards. Everyone recommends at least 10-15 boards to start with, but I started with much less than that and one of my boards gets over 100 000 interactions in the first month. You need to try what will work for you. Just remember, the more you pin the best result you get.

Pinterest on Autopilot

Sometimes it can be very difficult to pin or spent any time on Pinterest.  Who has time to pin at 2 am? Tailwind can help you with this. It is the Pinterest scheduler and it takes you only an hour a week to prepare pins for a whole week and you don’t need to worry anymore. You can try it for free with a 100 pins offer, with no time limit. I just started using it but I can tell you it works. My page views were doubled.

 

how to promote your business

 

Promote

Marketing is a very important part of your website. You need to sell without being sale-sy. To post directly to social media I use the Blog2Social plugin, spread the word straight away after I post. I noticed there is a better response to the posts when I promote in the evenings. But everything depends on the location.

Other Social Media Accounts

In the beginning, try to focus all your attention on one social media channel, but later on, you should add another one. It doesn’t matter if you start with Pinterest, Facebook, Instagram or Twitter, try all of them and after a few months you will see which one converts the best, so keep working and promoting mostly through it. Once you have a strong following try to add another one. If you kept going with all of them at the same time, you would be exhausted and burned out too soon.

 

Don’t forget it takes time to build a business, it doesn’t happen overnight as it looks sometimes. You will need to add loads of patience and work to your business to get where do you dream to be.

 

 

Leave a Reply